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Press Release
LULAC and GM Partner To Create Websites For LULAC Councils Across The United States.
Over 700
individual web sites have been created to
provide Latino communities with information
about programs and activities available through
local LULAC councils.
May 15, 2008
For more information contact:
Lizette Jenness Olmos, 202-833-6130, ect.16
Washington, DC - The League of
United Latin American Citizens is proud to
announce a partnership with General Motors that
will enable LULAC councils to disseminate
information about their programs and activities
to Latino communities across the United States
through customized websites.
The new service will enable
LULAC to provide local councils with a set of
easy-to-use Internet tools for developing and
managing centrally-branded, localized Web sites.
Latinos in need of LULAC programs and services
will be able to access web sites featuring
programs, services, events, news, membership
information, photo albums and helpful links. In
addition each web site will include content from
the LULAC National Office and General Motors
Corporation and its eight divisions Chevrolet,
Buick, Pontiac, GMC, Saturn, HUMMER, Saab and
Cadillac.
“General Motors generous
donation to LULAC will enable LULAC Councils to
provide a new avenue of communication with
Latino communities in need of our programs and
assistance,” stated LULAC National Executive
Director Brent Wilkes. “The 700 customized web
sites that we have created through GM’s support
constitute an unparalleled network of community
web sites serving the needs of Latinos across
the country.”
“GM is proud to partner with
LULAC on the creation of a website template that
will make communication faster and easier for
LULAC district councils across America,” said
Rod Gillum, GM Vice President, Corporate
Responsibility and Diversity. “GM also
appreciates the opportunity each new website
gives us to share information about our
products, and strengthen relationships we have
developed with LULAC members for more than 20
years.”
LULAC contracted with Convio
to create the back end databases which power the
700 LULAC council websites and enable the
councils to make changes to the sites using
simple web based forms.
General Motors Corp. (NYSE:
GM), the world’s largest automaker, has been the
annual global industry sales leader for 76
years. Founded in 1908, GM today employs about
280,000 people around the world. With global
headquarters in Detroit, GM manufactures its
cars and trucks in 33 countries. In 2006, nearly
9.1 million GM cars and trucks were sold
globally under the following brands: Buick,
Cadillac, Chevrolet, GMC, GM Daewoo, Holden,
HUMMER, Opel, Pontiac, Saab, Saturn and
Vauxhall. GM’s OnStar subsidiary is the industry
leader in vehicle safety, security and
information services. More information on GM can
be found at
http://www.gm.com/.
The League of United Latin
American Citizens advances the economic
condition, educational attainment, political
influence, health and civil rights of Hispanic
Americans through community-based programs
operating at more than 700 LULAC councils
nationwide.
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