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Media Advisory

America’s Second Harvest, LULAC and Tyson Foods Announce a Partnership to Study Hunger in Latino Communities. Tyson to Pledge One Million Pounds of Protein to Latino Communities Over the Next Three Years. 

July 10, 2007

Contact:
Lizette Jenness Olmos 202-833-6130 ext.16 or 202-365-4553 mobile
Gary Mickelson, Tyson Foods Inc. (479) 290-6111
Cydnee Cochran, Mitchell Communications Group (479) 443-4673 or (479) 366-8618
 

WHAT:

The partners will announce the following:
A collaboration among America’s Second Harvest LULAC and Tyson Foods, Inc. to study the extent and causes of hunger in Latino communities in the U.S.
A pledge of one million pounds of food over the next three years to be directed to America’s Second Harvest member food banks in communities with Hispanic and Latino populations
An initial donation of 36,000 lbs. of protein products to the Chicago Food Depository.

WHO: Representatives from the League of United Latin American Citizens (LULAC), America’s Second Harvest, the Nation’s Foodbank Network and Tyson Foods, Inc.
 
WHERE: Navy Pier (outside, on the pier)
Chicago
 
WHEN: 2 p.m.
Tuesday, July 10, 2007
 

The event is significant because:

o LULAC is the largest and oldest Hispanic Organization in the United States, dedicated to advancing the economic condition, educational attainment, political influence, health and civil rights of Hispanic Americans.
o America's Second Harvest—The Nation's Food Bank Network (A2H) is the nation's largest charitable hunger-relief organization, with 200 member food banks across the United States.
o Tyson Foods is the world’s largest provider of chicken, beef and pork.
o The purpose of the partnership between Tyson Foods, America’s Second Harvest and LULAC is to explore the issue of hunger and hunger relief initiatives among Latino communities.
o The announcement is in conjunction with LULAC’s annual convention, July 9-14 in Chicago.
o Visit: www.hungerinamerica.org, www.secondharvest.org, www.tyson.com or www.lulac.org for more information.
o Tyson has an ongoing commitment to be a leader and supporter of hunger-relief initiatives. Since 2000, the company has donated more than $3 million and 42 million pounds of chicken, beef and pork products to more than 400 hunger-relief agencies nationwide.

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** Media Set-up begins at 10:00 a.m

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LULAC  l  2000 L Street, NW, Suite 610  l  Washington, DC 20036  l  (202) 833-6130  Fax: (202) 833-6135